Run The Water

Only those who connect with the complexity and power of the water can run the water. Yamaha Watercraft is designed by and for those people.

While competitors often speak to function and feature with their products, the Yamaha WaterCraft brand campaign fosters the sacred connection we have with the water — a connection that lives above and below the surface.

The Sacred Connection is a bond like no other. One that runs as deep as the oceans and lakes themselves.

The Power of the Water (:30)

Yamaha WaterCraft, Boat TVC

Model Year 2023

More You (:30)

Yamaha WaterCraft, WaveRunner TVC

Model Year 2024

2024 Brand Spots

Product Videos

The versatility and range of the Yamaha WaterCraft product portfolio guarantees that no matter how you enjoy your time on the water, there’s a product for you that will enhance your sacred connection. These product videos highlight each series in the boat and WaveRunner portfolio, capturing their unique voices, audiences and ways they allow you to get closer to the water.

What You’re Made Of (:30)

The 2024 Wake series let’s you rise to every occasion, so you can show the water what you’re made of.

2024 | Boats | Wake Series

Champion (:30)

The GP WaveRunner Series is race ready right out of the box. That’s why champions always choose to ride a Yamaha.

2023 | WaveRunner | GP Series

Feel Centered (:30)

The 2024 FSH Center Console series from Yamaha puts you at the heart of everything you love on the water.

2024 | Boats | FSH Series

Built to Shine (:30)

Yamaha’s 27-foot boats are the pinnacle of luxury and raise the bar for what’s possible on the water.

2023 | Boats | 27FT Series

Production Highlights

Because behind all of these spots, there was a 30-something year old art director, surrounded by her closest coworkers, clients, camera crews, and models… who really needed to pee, but didn’t want to stop the boat to jump in the water again.